At BDS everything we do begins and ends with our people!
Tracy Leads the Merchandising and Break Fix teams to success. BDSer since 2005. SoCal native. Celebrates every San Francisco Giants win in her office with a party. Say “hello” to this Adele fan. If you hear a booming laugh down the hall, that’s her. Napa regular. Loves to entertain. Team meetings usually feature candy and tacos. Don’t be fooled by her driven exterior; she’s a softy on the inside. Used to operate the Space Mountain ride at Disneyland.
JACK Industry partner pro whose focus is to cultivate strategic business opportunities and develop new business segments. Brings 25+ years of retail industry experience leading best-in-class teams to success. Holds a degree in Marketing from Texas A&M. Aggie sports fan. Avid tailgater. Movie enthusiast with the ability to quote those fantastic one-liners. World War II history buff with an arsenal of facts to share. Lives by the Golden Rule. Loves traveling and enjoying sports with his wife and three kids.
MAI All things Client Service. Committed to delivering top-tier solutions that exceed client expectations. Dedicated to crafting seamless, impactful customer experiences that drive results. A dynamic and passionate leader with a relentless drive to foster a culture of innovation, trust, and shared success. Holds a bachelor’s degree in Business Administration from the University of Hawaii. Raised in Hawaii. SoCal native based in Huntington Beach, CA. Avid Foo Fighters fan. Inspired by the mantra, “Don’t be afraid to fail. Be afraid not to try.” A true outdoor enthusiast, you’ll often find her traveling, hiking, biking, or paddleboarding. Enjoys spending time with her husband, two sons, and dog.
Dave Develops innovative solutions for new clients. Consumer electronics industry expert. BDSer since 2006. Epitome of southern charm. Never misses an Ole Miss college football game (pun intended). Might have been an oceanographer in another life. Knows how to escape zombies from watching the Walking Dead. Get this guy a Moscow Mule, stat! BBQs his turkey on Thanksgiving. Ask him about that one time he and a couple of other BDSers were driving in Dallas…it’s a great story.
Cari Talent expert extraordinaire. Leads Human Resources, Talent Acquisition and Talent Development at BDS. HR background in marketing, manufacturing, and healthcare organizations. Thrives on helping people and putting her heart into making workplace culture the absolute best. Chicago native takes on Northern California. Cubs fan for life. Nature enthusiast. Find her outdoors with her family hiking or hitting the beach. Lover of poetry. Can enjoy a slice of deep-dish pizza for breakfast, lunch, or dinner! Lives by Ghandi’s quote, “The future depends on what you do today.”
Jennifer Our Sales and Retail solutions guru. BDSer since 2003. Taking great care of her clients is her jam. Holds a degree in Liberal Studies from the University of Redlands. Orange County local who can tell you where all the hot spots are around the area. Loves hanging out at the beach with her husband, mini-me daughter, and puppy dogs, Bear and Duke. A world-traveler that has explored 30+ countries. Big fan of The Real Housewives franchise. Give her a lemon drop martini, and she’s a happy camper. Admires her dad for being a hard worker and a great businessman – we know where she gets it from!
Tara Expert in all things Brand Advocacy. BDSer since 2001. Is motivated and pumped up by Rocky movies. Major hiker and paddle boarder. Biggest Chicago Bears fan, and even named her daughter after running back Walter Payton. Admires her amazing daughter. Spends all her free time at dance competitions or swim meets. Grew up wanting to be a dolphin trainer or PE teacher. Wants to be best friends with Tina Fey. Used to be mistaken in high school as the Pink Power Ranger.
LAUREN Queen of Client Service. BDSer since 2006. Focuses on client relationships, budget management, execution strategy, and results. Finds ways to look at business differently to drive success. Holds a bachelor’s degree in PR/Advertising from Chapman University. All about employee empowerment. Works by the philosophy “empowered employees take care of the business so profits will take care of themselves.” Enjoys celebrating when her team reaches their goals. Originally from CA. Currently resides in UT. Big fan of Utah Utes and Utah Jazz (#TakeNote). Lives by the ‘work hard, play hard’ mentality and never passes a day up at Disney. All about family. Inspired by her parents’ take on life – never say no to an adventure.
Stan Our in-house expert dedicated to developing brand strategies and building client relationships. Spent the first 8 years of his career in the hospitality industry. His transition to retail allowed him to play an instrumental role in ushering Dyson into the US market and later into a household name. A die-hard Blackhawks fan. Vows he has never seen an episode of Friends, Seinfeld, or GOT and watches a very limited amount of TV. Enjoys spending time outdoors with his wife, three boys, and friends. The bigger the crowd the better. Passionate about the word recreation – ‘refresh, reenergize’. Spends his summers and winters partaking in almost every recreational sport, including but not limited to – fishing, boating, ice hockey, snowboarding, and snowmobiling. With very few exceptions, claims to know each contact on LinkedIn and Instagram personally.
JEREMY Master of Internal Operations. BDSer since 2013. Expert in people management, client services, and process development. Leadership style cultivates transparency and empowerment. Holds a bachelor’s degree in Business Management with a minor in Biblical Studies from Biola University. Member of the Whitworth Institute of Leadership Cohort. Orange County local. Big fan of the USC Trojans and Las Vegas Raiders. Connoisseur of communicating through gifs. In his downtime, you can find him spending time with his family. Enjoys fishing, woodworking, surfing, and camping. “The greatest good you can do for another is not just share your riches, but to reveal to him his own.
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BDS Connected Solutions, LLC
Lake Forest, CA
25962 Atlantic Ocean Dr.
Lake Forest, CA 92630
